Morphogenesis in biology always fascinated me. As a developmental neurobiologist at the bench, I studied how homeobox genes patterned the neural epithelium, the retina in particular, to understand the events that turn a flat sheet of epithelium into a three-dimensional hemisphere, the optic cup. Since I came of age scientifically during the “genetic revolution” era, I was mesmerized by the ability of that technology to alter the mouse genome and allow me to watch powerful genes operating in vivo. However, I also had at the back of my mind an idea for a different if complementary approach to genetics. I envisioned a new kind of theoretical modeling that could take into account the physical forces acting on single cells while shaping a developing tissue. In particular, when imagining the retina’s formation, I always thought of the role of mechanical forces on cells, bending the epithelium sheet into an optic cup, and how this must be achieved with the lowest possible energy consumption.